Visual Art Depeartment - Student Gallery

Wenxuan Z

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2024｜Graphic Design｜Branding Exercises

The Sunglasses Logo
Qualities
Typeface and Mission Statement
AI Developed Character
Sketches and Final Product
Logo Variations
Stationary Mockup
The Sunglasses Patterns
The Sunglasses Poster #1
The Sunglasses Poster #2
The Sunglasses Poster #3
The Sunglasses Magazine
Billboard The Sunglasses
Sweatshirt The Sunglasses
Title
The Sunglasses Branding
Size
1920*1080
Medium
Adobe Photoshop, Adobe Illustrator, Chatgpt, Paper
The Sunglasses Logo
Qualities
Typeface and Mission Statement
AI Developed Character
Sketches and Final Product
Logo Variations
Stationary Mockup
The Sunglasses Patterns
The Sunglasses Poster #1
The Sunglasses Poster #2
The Sunglasses Poster #3
The Sunglasses Magazine
Billboard The Sunglasses
Sweatshirt The Sunglasses

Artist Statement

For this project, we were supposed to make the branding design for an imaginary company for a AI generated character. I chose to make the branding of a company that make sunglasses, for a Singaporean based character. As a side note, this encompasses 1/23 logo branding, 2/4 ideation for client profile, 2.20 assets for branding.